BRADY DAVIS

Senior Director Strategy & Market Development, Illumina

Brady heads strategy, market development and product marketing for the Enterprise Informatics Business Unit (EIBU) at Illumina. Brady works with the commercial and product development leads in order to help accelerate new market opportunities with a focus on using genomics data as a clinical utility. Brady is also responsible for building strategic partnerships with both technology and services based organizations as well as working with Illumina’s Corporate Development Business Unit to identify investment and acquisition opportunities.

 

Not Just Noise: Transforming Big Data into Smart Data

When it comes down to it, big data is only a big deal when you can attach context and meaning to it. Smart data -- that is the right data at the right time to the right person -- can help professionals enhance and inform care decisions. That’s the prize; and while everyone’s got their eyes on it, not everyone knows how to get their hands on it. This session will focus on how to provide solutions that look at data at every stage, from collection and protection to collaboration and storage.

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